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IATA: consumers support improved air travel shopping enabled by NDC

Geneva, Switzerland - The study was based on survey responses of approximately 5,000 business and leisure passengers in eight countries

The International Air Transport Association (IATA) announced the results of a study of air travelers showing that passengers would welcome the richer travel shopping experience that will be enabled by the New Distribution Capability (NDC). Study participants were shown examples of how the NDC standard can be used to support an improved experience when shopping for air travel online. This includes...

fra/pec - 1171195

AVIONEWS - World Aeronautical Press Agency
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