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Launch of new Alitalia brand heralds a bright future for Italian aviation

Rome, Italy - Aircraft fuselages will now be painted in a calm ivory

"Italian flag carrier Alitalia has embarked on the next phase of its evolution as a rejuvenated global airline by introducing a new brand identity, including a fresh new livery, which aims to position the famous airline as a leader in innovative and sophisticated flying, and to represent the best of Italy on the world stage. Leading design consultants Landor were commissioned to create a young and...

fra/pec - 1168886

AVIONEWS - World Aeronautical Press Agency
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