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Lufthansa changes its strategy in Italy

Milan, Italy - The Lufthansa Italia brand, launched in 2008, will be maintained until October 29, 2011

Lufthansa is reshaping its presence in the Italian market in order to focus on its positioning in Italy. Therefore, it will be optimized the current alignment of Lufthansa in Italy with its core brand Lufthansa, Lufthansa Italia and Air Dolomiti, the regional airline. The Lufthansa Italia brand, launched in 2008, will be maintained until October 29, 2011, that is the end of the summer timetable....

AVIONEWS - World Aeronautical Press Agency - 1129963

AVIONEWS - World Aeronautical Press Agency
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