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CA: new brand identity for the new United Airlines

Houston, Usa - Logo and livery to create a more modern look

United Airlines and Continental Airlines yesterday revealed refinements to the visual branding for the new global airline that will result from the proposed merger between the two airlines. The new logo displays the combined company's brand name in capital letters (UNITED) in a custom sans-serif font, joined with the global mark which has represented Continental's brand image since 1991. A...

fra/pec - 1120046

AVIONEWS - World Aeronautical Press Agency
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